What does it mean to "Microsoft" something?

It seemed it wasn't too long ago when the big worry was that Bill Gates and Microsoft were planning to take over the world. How times have changed. The richest man in the world is retiring soon to help SAVE the world, and Google is primed to take over the mantle of world domination. It seems that I use Google services everyday, from searching the internet, to my personal email account, and even to blog this post. "Google" was just officially added to the Merriam-Webster dictionary meaning: "to use the Google search engine to obtain information about (as a person) on the World Wide Web." With all the information I've probably inadvertently given over the internet, they could probably practically clone me soon!